American International Journal of Social Science

ISSN 2325-4149(Print), ISSN 2325-4165(Online) DIO: 10.30845/aijss

The Peculiarities of B2B Marketing Promotion in New Europe Companies Working Abroad
Vaidotas Paukštė

Following the practices of European exporting companies, this paper provides a depth scientific literature analysis of marketing of exporting manufacturing companies in B2B. Paper discloses the principles of usable marketing tools, to achieve a desired export results. Finally paper according to the comparative literature analysis and specifics of practical behavior of companies, summarize usable and not usable marketing tools for exporting companies.

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